For centuries, makeup has carried a symbolic meaning beyond physical beauty. In ancient cultures, makeup was a way to convey one's social standing, express creativity, and establish a connection with spirituality.
From ancient artifacts in Egypt to the modern druggists of today, mascara has been a staple in the beauty industry for centuries. Today's formulas are a far cry from its humble beginnings, with improved formulas designed to lengthen, thicken, and darken lashes.
