From pop art to psychedelia, the "swinging sixties" saw a colorful revolution in makeup, allowing individuals to express themselves in bold new ways. Whether it was an explosion of sparkly shadows and bright lipsticks or wild mod-inspired face painting, the decade was full of innovative beauty trends.
From ads on TVs to high-profile campaigns, makeup brands are utilizing artistry to promote their vision of beauty. From the striking poses of models to the vibrant, eye-catching colors of makeup, the creative visuals are designed to draw in and captivate consumers.
